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FREE WEBINAR

Your Studio/Gym Business Model 2.0

A step-by-step guide to increasing client value, revenue, cashflow and profits after COVID-19
Hosted By:
Sean Greeley
NPE Founder & CEO
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About The Webinar Brought To You By NPE and AFS:

Once upon a time, running a studio/gym was easy. 

Then the competition heated up. 

Everybody was offering the same kinds of classes or sessions. Some began to discount. Pretty soon, there was a race to the bottom. 

That meant churning customers, thin profit margins, heavy competition, and marketing exclusively with promotional discounts that only attracted uncommitted clients who were seeking a quick fix. 

Now studios and gyms are starting to reopen, but post-COVID-19, ONLY with limited class and/or session size. 

And that completely changes the unit economics of the business model. In many cases, making it impossible for your business to make a profit. 

It’s time to evolve to a NEW and BETTER business model.

NPE and AFS are back with a new webinar to show you how to upgrade your model to deliver better results to clients, differentiate from the competition, and produce more profits and cash flow.

Learn more by registering for our FREE online training event on Wednesday, August 5th at 2pm EDT(11am PDT) and discover how to:

  • Clarify the vision for your new business model (your business 2.0)
  • Get a plan in place to transition your existing clients over to the new model 
  • Change the way you position, communicate, and attract the right new clients to your business (quality > quantity). 
  • And much, much more. 

You’ll come away with a plan to evolve your business model to a better place, and have more fun serving higher quality clients, while making more money. 

Don’t continue churning clients and struggling to stay profitable. Don’t endure low business performance. And don’t continue to doubt a more profitable business model is within your grasp.

Register now and get the strategic plan you need to upgrade your business model and achieve your goals in the year ahead.

Hear what other fitness professionals and studio owners have said about how they’ve become a more powerful business owner as a direct result of working with NPE:


John Berardi United States

"I don’t do business coaching because there are other people that do, and they do it well, and they do it as well as I do nutrition, and that’s where I want to send people. That’s why we have the NPE partnership."

"That’s why I refer fitness professionals to NPE. And I’m proud to do it because NPE is doing work that they should be proud of, and I think the industry can be proud of … and that is reliable … reproducible … high quality … and that’s what I try to do with Precision Nutrition. So when I see another company that is doing that, I want to get to know them, and if it makes sense and I feel they are living the same kind of principles, I want to send people to them."

- John Berardi, Co-founder, Precision Nutrition & Change Maker Academy, United States
Co-founder, Precision Nutrition & Change Maker Academy


Paul Chek United States

“If you are an entrepreneur in the world of fitness and you are struggling in any manner with your business, then I would recommend NPE and Sean Greeley as your ‘go-to-guys.’ Many of our certified instructors have seen their businesses grow exponentially thanks to Sean’s expertise. Whatever aspect of your fitness enterprise you need help with, the signposts all point to NPE and Sean Greeley.”

- Paul Chek, Founder, C.H.E.K Institute, United States
Founder, C.H.E.K Institute


Maureen Hagan Canada

“We bring the best in the fitness industry together. We’re committed to helping more fitness professionals and business owners learn the business strategies, systems, and skills they need to succeed. That’s why we’re proud to refer the canfitpro community to NPE.”

- Maureen Hagan, Vice President for Innovation & Program Development, canfitpro, Canada
Vice President for Innovation & Program Development, canfitpro


Wayne Dunne United States

“I was in $120k of debt from a remodel and felt completely overwhelmed. I reached out to NPE to help me get a plan to improve profitability, grow revenue, and improve cash flow. In just 12 months I became debt free and even had my best month ever at $65k!”

- Wayne Dunne, Training Loft, West Hollywood, CA, United States


Nancy Townsend United States

“I was hustling at a big box gym and also had private clients on the side to boost my own income, doing 3 years of 40+ sessions a week. I had less and less time with my family. I was driving all over D.C. for my private clients and got into a pair of car accidents that caused back spasms. I envisioned opening my own gym, but I didn’t have any clue what I was doing.

“NPE helped me get the systems in place to launch my business and the coaching to refine my skills as a business owner. I launched my gym and nearly doubled my monthly revenues during 2018 ($13k to $24k), even after a flood damaged my studio and I could only use half my space. Today my future as a fitness business owner is really bright and I couldn’t have done it without my support system.”

- Nancy Townsend, Uplift Strength & Spirit, Washington DC, United States


Brittany Smith and Shelley Lentfer Australia

“It was near Christmas, and we were looking at the year ahead, and decided we just didn’t have it in us … we didn’t have the energy to keep pushing for another year. We decided to make one last effort to try and contacted NPE. Our monthly revenues grew from $12k to $32k and we went from 65-80 clients to 140 clients. We knew we’d done all the hard work but our business has more than doubled with some clarity and someone holding us accountable.”

- Brittany Smith and Shelley Lentfer, Pineapple Fitness, Newcastle, NSW, Australia


Sarah Perry United States

“We were working a lot of hours and not growing … We love our clients and nurture our clients, but with NPE we do all that but also became very aware of our numbers. You can’t have an empty bank account and expect to continue. In less than a year with NPE, we’ve raised our revenues 66% and have more clients than ever.”

- Sarah Perry, Fitness Together-Midwood and South End, Charlotte, NC, United States


Suzy Kaitman Canada

“I was charging less than other fitness studios because I was new and wanted to break into the market. I nearly went out of business. An NPE flash sale saved me. Now I am charging more than my competitors thanks to NPE, who helped me realize I offer a unique and high quality customer experience. I grew sales by 50% and my recurring revenue exploded 10 times–from $1,700 to $17,000 a month! Now, I’m able to enjoy having Friday evenings off for the first time in years.”

- Suzy Kaitman, The Ballet Lounge, Vancouver, BC, Canada


Brady Johnson Canada

“I went from burned out, overwhelmed, and underpaid trainer to a successful business owner, growing from 5 to 180 clients and 3x my business revenue, going from $10k per year to $220k per year in 2 years. Then in the next 12 months I doubled the business again to $450k per year. Most importantly–I finally have time to do the things I love again.”

- Brady Johnson, Encompass Fitness, Estevan, SK, Canada


Rodger Talevski Australia

“I’ve been a F45 licensee since 2015 but I realised I needed more support. So I joined NPE and since then my business has taken off: I have 174 clients with $54,000 in monthly revenue, two full-time and three part-time employees. Working with NPE, I upgraded my sales process and achieved a 487% higher lead to sales conversion. My franchise has been awarded two straight years as the best in my geographic division.”

- Rodger Talevski, F45 Training Blakehurst, Sydney, NSW, Australia


Aly Cannock Singapore

“I started off teaching Pilates as a hobby not really knowing how to run a business or how to generate income month over month. With the help of NPE, I was able to grow my studio to 50 members and tripling the business (from $4k to $12k/month) while creating consistency in revenue and in my personal income!”

- Aly Cannock, FitNut Loft, Holland Village, Singapore


Craig Culkin England

“It was scary to bring people in to help you grow your business. NPE went on my personal credit card. In hindsight, I didn’t have the money to afford that, and if you look at the numbers, you ask, how was it going to pay for itself? But it’s all about taking calculated risks. I have grown 10 times my monthly revenues in less than a year. I can now service my debt. I can now pay myself wages. And I can see a way forward and have big plans for the future.”

- Craig Culkin, The Rock Fitness, St. Helier, Jersey, England

*Actual results may vary and are not guaranteed.

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