CASE STUDY: How Mattison Went from Operator to Owner and Grew 25%

Name: Mattison Fetters

Business Name: Recoup Personal Training

Location: Costa Mesa, CA, USA 🇺🇸

Before joining , Mattison Fetters struggled to grow his team and balance managing his business with personal life. He wanted a clear, actionable plan to scale his operations while maintaining high-quality service. However, he found it challenging to train new employees effectively, balance his workload, and attract the right clients in a competitive market. Instead of trying to reinvent the wheel, Mattison started working with NPE. He knew NPE had a proven roadmap that had helped thousands of fitness businesses thrive.

Mattison faced some tough challenges:

• Struggling to let go of operational control and train employees effectively
• Balancing his time between running the business and managing personal responsibilities
• Standing out in a highly competitive market in Orange County, California

But then he worked with NPE to personalize systems, campaigns, and tools for his business. Together we:

• Created scorecards and streamlined training processes to onboard employees efficiently
• Built a retention-focused marketing strategy to attract and retain ideal clients
• Improved operational clarity, allowing him to focus on leadership and personal life

Mattison said, “NPE helped me build systems that made training new team members simple and effective. I finally feel confident running my business and spending more time with my family.”

The results have been amazing:

• Monthly revenue grew by 25%, and his client base increased significantly
• His team expanded from three people to six, including three full-time employees
• He reclaimed his time, coaching his son’s soccer team and spending more time at home

NPE helped Mattison achieve all this, transforming his business and setting him up for long-term success. Mattison added, “With NPE, we’ve gained clarity in our marketing, systems, and hiring process, which has been crucial to our growth.”

“Working with NPE transformed my business. The personalized coaching, marketing strategies, and operational systems helped me overcome challenges and achieve my goals. My business is thriving thanks to NPE.” – Mattison Fetters