CASE STUDY: She couldn’t make rent… now she’s making $40k/month

Name: Aly Khairuddin

Business Name: FitNut Loft

Location: Singapore 🇸🇬

Ever found yourself borrowing money from your personal accounts to pay the business rent?

A lot of studio gym owners find themselves in this sticky situation.

And it usually comes about because there’s not enough sales.

If the business was making enough money…it should be the one paying YOU instead of you footing the bill.

Aly Khairuddin was in that position before working with NPE.

As she put it, “My rent was $2,000 a month and I couldn’t cover my rent. I had to borrow money from me and my husband.”

When she decided to reach out for help…NPE was there.

“Before NPE, I was a solo entrepreneur. I did everything, and I had no idea what I was doing. I knew how to train people, but I did not know how to run a business,” Aly reflected on her early days.

The decision to work with NPE was a game-changer.

With NPE, Aly wasn’t just another number. She was part of a community, a fitness family that supports one another.

“I’ve got a real community of other business owners who I’ve formed really good friendships with,” she shared. NPE isn’t just a service provider; they are partners, mentors, guides. As Aly described, “I’m the only one who owns the business. NPE is kind of like my board of directors.”

The results speak for themselves: “After NPE, in the first year, I was probably making $15,000 a month and now I’ve surpassed $40,000 a month. Some months, I’m going up to $60,000 a month. I never would have envisioned that I would have actually got those numbers by myself.”

But beyond just the financial piece, NPE provided Aly with a safety net, a reassurance that she wasn’t alone in her entrepreneurial journey. “When I first started working with NPE, first and foremost on my mind was revenue. I’d be sitting there looking at my front door waiting for someone to come to me and I had no idea what I was doing,” Aly said.

Aly says, “Without NPE, I might have closed my doors a few years ago, or I would have just sold it or worked for someone else.”

Today, Aly doesn’t just view NPE as a coaching program: “They’re like a guardian angel who is always there. They make sure they have one goal in mind and that is to see you succeed.”